Allstate
American insurance company
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2022 | Relocated headquarters to Glenview, Illinois, with a Northbrook, Illinois address. |
2021 | Allstate completed the sale of its life insurance and annuity businesses, including Allstate Life Insurance Company of New York, Allstate Life Insurance Company, and Allstate Assurance Co. |
July 2020 | Allstate announced the acquisition of National General for $4 billion. |
January 2018 | Mayhem introduces a New Year's resolution to help keep people and property safe, briefly taking on roles of safety equipment before returning to causing chaos. |
January 2017 | Allstate acquired SquareTrade, a consumer electronics and appliance protection plan provider, for a reported $1.4 billion. |
2016 | Dennis Haysbert concluded his long-running spokesperson role with Allstate, having appeared in over 250 commercials during his tenure from 2003 to 2016. |
2012 | Allstate Solutions Private Limited (Allstate India) was inaugurated in Bangalore as a technology and operations center. |
January 9 2012 | Allstate BCS National Championship Game was broadcast on ESPN at the Mercedes-Benz Superdome. |
2011 | Allstate partnered with Major League Soccer and the United States Soccer Federation, expanding its soccer sponsorship portfolio. |
June 2011 | Allstate wins approximately 80 industry awards for the Mayhem advertising campaign. |
May 2011 | Allstate announced the purchase of Esurance and rate-comparison site Answer Financial for about $1 billion. |
February 2011 | Advertising Age reported Mayhem became the third most-recognized insurance advertising character, demonstrating significant brand recognition for Allstate's marketing campaign. |
January 2011 | Allstate released 'The Lines', a multi-episode web TV drama series focusing on teen driving safety, featuring young actors and addressing issues like texting while driving. |
2010 | Allstate held 18% market share of auto insurance in the United States. |
2010 | Allstate paid a $10 million fine to settle a lawsuit brought by 41 states regarding inconsistencies in the use of the Colossus claims processing software, and agreed to standardize its use of the software. |
November 20 2010 | Allstate title sponsored the Wrigleyville Classic, a collegiate football game between Northwestern Wildcats and Illinois Fighting Illini at Wrigley Field. This was the first football game at the venue since 1970 and the first collegiate football game since 1938. |
June 2010 | Full 'Mayhem' campaign officially launched, targeting younger customers and competing with other insurance company ad campaigns. |
April 2010 | Mayhem character first launched in Allstate advertising campaign, played by actor Dean Winters, created by Leo Burnett Worldwide. |
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