Baskin-Robbins

US international ice cream parlor chain

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April 11 2022 Debuted an updated logo and new tagline 'Seize the Yay'.
December 2020 Dunkin' Brands (parent company) purchased by Inspire Brands.
2019 Baskin-Robbins expanded its product line by introducing vegan and non-dairy flavor options to cater to changing consumer preferences.
July 2017 Started delivery service through DoorDash in 22 U.S. cities.
2015 Baskin-Robbins expanded into Ireland, opening a total of 8 shops across the Republic of Ireland and Northern Ireland.
March 2014 Opened California's first co-branded Baskin-Robbins and Dunkin' Donuts location in San Diego. Also began selling ice cream in U.S. supermarkets.
October 2010 Dunkin' Brands terminated its license agreement with Allied Brands Group for Baskin-Robbins in Australia, and began directly supporting Australian franchisees.

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