Beyond Meat
Producer of plant-based meat substitutes
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November 2023 | Beyond Meat announces additional layoffs after continued declining sales, with Q3 2023 sales falling approximately 9%. |
October 2022 | Beyond Meat reduces workforce by 19%, approximately 200 employees, due to revenue declines. |
September 2022 | Beyond Meat's stock price falls to an all-time low, 93% lower than its July 2019 peak and 74% lower than the start of 2022. |
July 2022 | McDonald's ended testing of the McPlant burger in the USA after poor sales in 600 restaurants, though the product remains available in several European countries. |
2021 | Beyond Meat expanded its product range in the UK by introducing 'Beyond Mince', a plant-based meat alternative to ground meat. |
2021 | Beyond Meat began full-scale production at its first end-to-end manufacturing facility in Jiaxing, Zhejiang, China, marking its international manufacturing expansion. |
September 2021 | Beyond Meat announced it would begin selling vegan chicken tenders in retail stores, including Walmart. |
February 2021 | Beyond Meat began testing the McPlant in Denmark and Sweden. |
February 2021 | Beyond Meat started a partnership with McDonald's and Yum Brands to develop plant-protein based menu items for KFC, Taco Bell, and Pizza Hut. |
January 2021 | Beyond Meat and PepsiCo announced a joint venture called The PLANeT Partnership to develop and market plant-based snacks and drinks. |
January 2021 | Taco Bell announced a collaboration with Beyond Meat, initially as a test and then as a permanent option for a new plant-based protein food. |
January 2021 | Beyond Meat announced plans to open a new global headquarters in El Segundo, CA, with intentions to significantly expand their R&D team, potentially housing three to four times the current number of team members. |
2020 | Beyond Meat launched an e-commerce site to sell products directly to consumers. |
2020 | Beyond Meat acquired a manufacturing facility in Devault, Pennsylvania, expanding its production capabilities. |
November 2020 | Beyond Meat announced a collaboration with McDonald's for development of the McPlant option, a plant-based patty and chicken substitute. |
November 2020 | Beyond Meat announces sales growth of only 2% year-on-year, significantly lower than the expected 40%, due to COVID-19 impact on foodservice sales. |
September 2020 | Beyond Meat expanded distribution of Beyond Meatballs by rolling out the product to select grocery stores across the United States. |
2019 | Beyond Meat launched Beyond Meatballs, introducing a plant-based meatball alternative through a partnership with Subway in their Beyond Meatball Marinara sub. |
2019 | Beyond Meat discontinued its original chicken strip product after mixed reviews from journalists who found its likeness to real chicken only 'tolerable, at best'. |
July 2019 | Dunkin' Donuts announced they would begin selling breakfast sandwiches using Beyond Meat's Meatless Sausage product in Manhattan, with plans for national distribution on 6 November 2019. |
May 2019 | Beyond Meat goes public on the Nasdaq exchange under the symbol BYND, becoming the first plant-based meat analogue company to do so. The company is valued at $3.8 billion and has a market cap of $9.44 billion. |
April 2019 | Tyson Foods sells its 6.5% stake in Beyond Meat and exits the investment. |
March 2019 | A civil suit was filed against Beyond Meat by its former business partner Don Lee Farms, alleging breach of contract and raising concerns about food safety protocols. |
2018 | Beyond Meat established a Research and Development (R&D) laboratory in El Segundo, California, expanding their innovation capabilities. |
June 2018 | Beyond Meat opened its second production facility in Columbia, Missouri, significantly expanding its manufacturing space by three-fold. |
October 2016 | Tyson Foods purchases a 5% stake in Beyond Meat. |
2013 | Beyond Meat begins receiving venture funding from various investors including GreatPoint Ventures, Kleiner Perkins, Obvious Corporation, Bill Gates, Biz Stone, the Humane Society, and Tyson Foods. |
2012 | Beyond Meat launched its first product, frozen chicken strips designed to emulate chicken, licensed from Harold Huff and Fu-Hung Hsieh at the University of Missouri. |
2012 | Beyond Meat launched its initial plant-based meat products in the United States, marking the company's first commercial market entry. |
This contents of the box above is based on material from the Wikipedia article Beyond Meat, which is released under the Creative Commons Attribution-ShareAlike 4.0 International License.