Bodyarmor SuperDrink
American sports drink owned by The Coca-Cola Company
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| 2024 | Bodyarmor became the official sports drink of the NHL. |
| 2024 | Bodyarmor became the official sports drink of the NHL. |
| November 2021 | Coca-Cola acquired the remaining 85% stake of Bodyarmor, completing its full ownership of the brand. |
| November 2021 | Coca-Cola acquired the remaining 85% stake of Bodyarmor, completing its full ownership of the brand. |
| 2019 | Bodyarmor became the official sports drink of Major League Soccer, effective for the 2020 MLS season. |
| 2019 | Bodyarmor became the official sports drink brand for the NCAA's national championship tournaments, including men's and women's basketball. |
| 2019 | Bodyarmor became the official sports drink brand for the NCAA's national championship tournaments, including men's and women's basketball. |
| 2019 | Bodyarmor became the official sports drink of Major League Soccer, effective for the 2020 MLS season. |
| 2018 | Coca-Cola acquired a minority stake in Bodyarmor. |
| 2018 | Bodyarmor became the official sports drink brand of the Ultimate Fighting Championship, introducing the 'Knockout Punch' flavor. |
| 2018 | Bodyarmor became the official sports drink brand of the Ultimate Fighting Championship, introducing the 'Knockout Punch' flavor. |
| June 2018 | The Coca-Cola Company purchased a minority stake in Bodyarmor, positioning it as a premium sports beverage above Powerade. |
| June 2018 | The Coca-Cola Company purchased a minority stake in Bodyarmor, positioning it as a premium sports beverage above Powerade. |
| April 2015 | Bodyarmor became the official sports drink of the Los Angeles Angels of Anaheim. |
| April 2015 | Bodyarmor became the official sports drink of the Los Angeles Angels of Anaheim. |
| 2012 | Under Armour Inc. settled a trademark infringement lawsuit against Body Armor Nutrition LLC, alleging the company used variations of Under Armour's name, logo, and trademarked phrase 'Protect + Restore' in selling its sports beverage products. |
| 2012 | Under Armour Inc. settled a trademark infringement lawsuit against Body Armor Nutrition LLC, alleging the company used variations of Under Armour's name, logo, and trademarked phrase 'Protect + Restore' in selling its sports beverage products. |
| 2011 | Mike Repole founded Bodyarmor SuperDrink as a new sports beverage brand. |
| 2011 | Mike Repole founded Bodyarmor SuperDrink as a new sports beverage brand. |
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