Impossible Foods

American company making plant-based meat substitutes

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2021 Impossible Foods launched Impossible Chicken, further diversifying their plant-based protein product line.
August 2020 Impossible Foods raised $200 million in an internal funding round led by existing investor Coatue.
July 2020 Impossible Burger patties become available at Trader Joe's and approximately 2,100 Walmart locations in the United States.
April 2020 Due to the COVID-19 pandemic, the FDA allows restaurants to sell Impossible beef substitute directly to consumers.
March 16 2020 The company raised an additional $500 million in funding.
January 2020 The company launched Impossible Pork, expanding their range of plant-based meat alternatives.
October 2019 Impossible Burger makes its first retail grocery store appearance, initially at Gelson's stores in Southern California.
September 4 2019 An FDA rule change took effect, allowing the sale of Impossible Burgers in grocery stores by accepting soy leghemoglobin as a food colorant.
August 2019 Impossible Whopper is officially made available nationwide at Burger King.
June 2019 Impossible Foods partnered with Burger King to release Impossible Whoppers across the United States, expanding their plant-based meat product distribution.
May 2019 Impossible Foods raised $300 million in investment, increasing the company's total valuation to $2 billion.
May 2019 Little Caesars began testing the Impossible Supreme pizza in Florida, New Mexico, and Washington state, featuring Impossible Foods' first plant-based sausage product, which involved developing 50 prototype sausage iterations.
April 2019 Burger King begins test marketing the Impossible Whopper in St. Louis and announces plans for nationwide rollout.
January 7 2019 Impossible Foods introduced the Impossible Burger 2.0, an improved version of their original plant-based burger.
December 2018 The Impossible Burger obtained Halal certification, further broadening its appeal to different dietary requirements.
July 2018 Impossible Burger becomes available at approximately 3,000 locations across the United States and Hong Kong.
July 2018 The U.S. Food and Drug Administration issued a 'no questions' letter, accepting a panel of food-safety experts' conclusion that the heme protein is safe to eat, with initial approval limited to restaurant-cooked products.
May 2018 The Impossible Burger received Kosher certification, expanding its dietary accessibility.
April 2018 The company raised $114 million in funding led by Singapore's Temasek Holdings and Hong Kong-based Sailing Capital, bringing the total funding to $372 million.
April 2018 White Castle starts serving Impossible Burgers, eventually expanding to all 377 of its locations.
2017 Impossible Foods filed an update with the FDA regarding leghemoglobin safety.
August 2017 Impossible Foods raised $75 million in additional financing after reaching key objectives, with Bill Gates making an additional investment.
March 2017 Impossible Foods announces plans to build its first large-scale production plant in Oakland, California, with a capacity to produce 1 million pounds of plant-based burger meat per month.
January 2017 Michelin-starred restaurant Public, operated by Brad Farmerie, begins serving the Impossible Burger.
October 2016 Impossible Burger becomes a standing menu item in selected California restaurants including Jardinière, Cockscomb in San Francisco, and Crossroads Kitchen in Los Angeles.
July 2016 Momofuku Nishi restaurant in New York begins serving the Impossible Burger, marking its first restaurant debut.
July 2016 Impossible Foods launched its signature product, the Impossible Burger, as a vegan alternative to beef hamburgers.
2015 Patrick Brown turned down a $300 million buyout offer for Impossible Foods.
2014 Impossible Foods declared leghemoglobin is generally recognized as safe after conducting testing under FDA oversight.
2011 Patrick O. Brown founded Impossible Foods, initially exploring plant-based alternatives for various meat and dairy products, with a primary focus on creating a ground beef substitute.

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