Lotte Corporation
South Korean multinational conglomerate corporation
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| 2024 | Lotte Chilsung Beverage launches new 'Saero Apricot' product with actors Park Ji-hoon and Kim Hye-yoon as endorsers, participating in animation content dubbing. |
| 2023 | Actor Jung Hae-in becomes the new face of Chilsung Cider. Han So-hee also becomes the latest representative for the brand. |
| October 2023 | Completed acquisition of the Philippines' 2nd largest beverage producer. |
| August 2022 | Between January and August, Lotte Chilsung exported more than 10 million cans of Milkis to Taiwan, demonstrating continued market resilience despite previous diplomatic challenges. |
| 2021 | Chum-Churum soju brand achieved significant international success, recording sales across 37 countries during this year. |
| 2021 | BLACKPINK's Jennie becomes the brand representative for Chum-Churum, continuing until 2023. |
| 2021 | Lotte Chilsung successfully sold over 25 million cans of Milkis to Chinese markets, with Taiwan's consumption dramatically increasing by 1100% in the same year. |
| 2021 | Lotte Chilsung was fined by the Korean Fair Trade Commission for violating antitrust regulations. |
| 2020 | Chilsung paid to increase their stake in Pepsi Cola Products Philippines to 72.9%. |
| 2019 | Lotte started exporting their flavoured soju brand Cheom-cheoreum Soonhari to the United States, marking a significant step in their international beverage market strategy. |
| December 2019 | Lotte retired the iconic green Chilsung Cider bottle due to new government regulations about PET plastic, transitioning to clear bottles. |
| March 2019 | Lotte Chilsung and Lotte Confectionery shut down four of their six factories in China (in Beijing, Qingdao, Henan, and Qingbai) during the first quarter, effectively ceasing all Chinese operations by the end of the year. |
| 2018 | Fined by the Securities & Futures Commission for underreporting affiliate losses. |
| February 2018 | Chairman Shin Dong-bin convicted of bribery, sentenced to 2.5 years' incarceration and later released after 234 days. |
| 2017 | Chilsung Cider releases an advertisement featuring actor Park Seo-joon and LABOUM singer Solbin. |
| 2017 | Lotte began expanding its presence in the US beverage market, focusing on promoting Cider, Milkis, and energy drink Hot6 to American consumers. |
| 2016 | Bae Suzy, known as the 'nation's first love', begins marketing campaign for Lotte Chilsung, continuing until 2018. |
| 2016 | Experienced significant market value loss during a police probe into embezzlement, with Lotte Chilsung's shares falling 3.93% in a single day. |
| 2016 | The South Korean government selected Lotte Skyhill Country Club as the site for installing the THAAD anti-missile system, triggering significant anti-Korean sentiment and protests in China against Lotte. |
| August 2015 | Market value dropped 6.85% due to leadership struggle between Lotte founder's sons, with Shin Dong-bin removing eldest son Dong-joo from Vice President position. |
| 2014 | Korean BBQ restaurant owner Ham Sun-bok goes viral for 'so-maek' cocktail and subsequently becomes a brand representative for Chum-Churum, signing a notable contract. |
| 2013 | Lotte reached a milestone of selling over 18.5 billion bottles of Chilsung Cider by the end of the year. |
| 2010 | Acquired PepsiCo Products Philippines Inc (PCPPI). |
This contents of the box above is based on material from the Wikipedia article Lotte Chilsung, which is released under the Creative Commons Attribution-ShareAlike 4.0 International License.