McDonald's
American fast food restaurant corporation
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March 2025 | The Equality and Human Rights Commission wrote to all 1,400 McDonald's branches, warning them to comply with legal duties or face potential enforcement action. |
2025 | McDonald's planned marketing campaign for DreamWorks Animation's 'The Bad Guys 2' |
2025 | McDonald's set to develop a marketing campaign for The Fantastic Four: First Steps. |
2025 | McDonald's will initiate marketing campaigns for Elio, Lilo & Stitch, and Snow White animated films. |
February 25 2025 | The McFish was brought back to the menu for a limited time, accompanied by a limited edition serving of potato wedges. |
January 2025 | Over 700 young workers filed lawsuits against McDonald's UK, alleging widespread harassment and discrimination across more than 450 restaurants. |
January 2025 | WNBA player Angel Reese became the first woman to partner with McDonald's, creating the 'Angel Reese Special' meal, which includes a Quarter Pounder with cheese, bacon, a new barbecue sauce, medium fries, and a drink choice, with promotions referencing her consistent double-double performances. |
2024 | The European Court of Justice ruled that McDonald's failed to prove the use of the Big Mac trademark for chicken products or restaurant services, allowing other businesses to use 'Mac' in their business names and poultry product names in Europe. |
2024 | McDonald's plans to expand CosMc's by opening nine additional restaurants in Texas by the end of the year. |
2024 | Australian McDonald's locations discontinued all salads. |
2024 | McDonald's will launch marketing tie-ins for Inside Out 2. |
2024 | McDonald's launched its most recent Hello Kitty marketing campaign, maintaining the long-standing partnership with Sanrio. |
2024 | McDonald's planned a marketing campaign for the upcoming Sonic the Hedgehog 3 movie. |
2024 | McDonald's conducted a marketing campaign for Mario Kart 8 video game |
2024 | McDonald's created a marketing campaign for MultiVersus. |
2024 | McDonald's is set to launch a marketing campaign for the upcoming Universal Pictures film Despicable Me 4. |
2024 | McDonald's introduced a unique Japanese-inspired branding concept 'WcDonalds, WcD, ワクドナルド' for both English and French markets. |
2024 | McDonald's planned a marketing campaign for Captain America: Brave New World. |
2024 | Marketing campaign for Just Dance. |
October 2024 | An E. coli outbreak associated with contaminated Quarter Pounder burgers occurred across 13 US states, resulting in 90 people sickened, 27 hospitalizations, and one fatality. |
September 4 2024 | In partnership with the Central Food Technological Research Institute in India, McDonald's introduced millet-based buns using five types of millets, providing more calcium, iron, and protein. |
July 23 2024 | McDonald's France released the Szechuan Sauce as part of their 'Croquez le monde' (Bite the world) Olympic campaign, though customers noted differences in ingredients and taste compared to the US version. |
June 25 2024 | Szechuan Sauce returned to Canadian stores as part of a promotional campaign called Throwback Sauces. |
April 4 2024 | McDonald's Corporation announced plans to purchase the Israeli franchise owner Alonyal, making the franchise corporate-owned, following a boycott related to free meals provided to Israel Defense Forces during the Israel-Hamas war. |
March 28 2024 | Donald McNeil was granted full parole with a 'low to moderate' risk of reoffending, under the condition that he is prohibited from re-entering Nova Scotia unless permitted. |
March 25 2024 | All 12 McDonald's outlets in Sri Lanka temporarily closed after termination of franchise agreement with Abans Plc, following legal disputes and allegations of poor hygiene. |
March 24 2024 | Colombo Commercial High Court issued an enjoining order preventing Abans from using McDonald's name in business marketing and promotional activities, following a lawsuit by McDonald's Corporation against Rusi Pestonjee, managing director of Antes PLC. |
February 2024 | McDonald's announced the successful elimination of caged eggs nearly two years ahead of their original 2025 schedule. |
January 2024 | McDonald's CEO Chris Kempczinski acknowledged significant business impact in Middle Eastern markets due to the war and associated brand controversies. |
January 2024 | McDonald's announced the reintroduction of the Double Big Mac with four beef patties for a limited nationwide period. |
2023 | McDonald's reported achieving 96% of their goal to eliminate pork from gestation crate facilities. |
2023 | U.S. Department of Labor investigation revealed child labor violations at McDonald's franchises in Kentucky, involving over 300 children, including two 10-year-olds, resulting in $212,000 in fines. |
2023 | Additional Department of Labor investigations uncovered child labor violations involving 83 minors at 16 locations in Louisiana and Texas, with imposed fines of $77,572. |
2023 | McDonald's UK dismissed 29 workers for sexual harassment and established a specialist investigation unit. |
2023 | The EUIPO Board of Appeal partially annulled their previous decision after McDonald's submitted 700 pages of additional evidence. |
2023 | McDonald's achieved record revenue of $25.4 billion and net income of $8.4 billion, with 41,822 global locations and maintaining 150,000 employees. |
2023 | McDonald's opened its first largely automated restaurant in Fort Worth, Texas, which minimized human contact during ordering and featured employees only for problem resolution. |
2023 | McDonald's Israel was condemned for providing free food to the Israel Defense Forces during the Israel-Hamas war, leading to a global #BoycottMcDonalds social media campaign. |
2023 | Chicken Big Mac was introduced in Canada. |
2023 | McDonald's released the BBQ Bandit Burger for a limited time, designed to cater to local tastes and understand customer preferences. |
2023 | McDonald's released the McFlurry Sahne Nuss, an ice cream sundae with chocolate, manjar, and strawberry sauce topped with an almonds-and-chocolate bar. |
2023 | McDonald's UK continued to offer Halloumi Fries. |
2023 | McDonald's created marketing campaigns for Elemental and The Little Mermaid. |
2023 | Marketing campaign featuring Squishmallows. |
2023 | McDonald's introduced a new slogan in Chile: 'Me gustas así', which is currently in use. |
2023 | McDonald's continued its Pokémon marketing campaign |
2023 | McDonald's launched a marketing campaign tie-in with Activision's Crash Bandicoot video game, featuring promotional materials or Happy Meal toys related to the game. |
2023 | McDonald's introduced a marketing campaign featuring Nerf products. |
2023 | McDonald's launched marketing campaigns for Guardians of the Galaxy Vol. 3 and The Marvels. |
2023 | McDonald's Japan introduced two new slogans: 'Wcdonald' and 'ジュジュ・ブレナーが新たなブレイクダウンへ, マクドナルド!' (Juju Brener to the new Breakdown, McDonald's!). |
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This contents of the box above is based on material from the Wikipedia articles McDonald's Israel, Sydney River McDonald's murders, List of countries with McDonald's restaurants, List of McDonald's marketing campaigns, List of McDonald's products, International availability of McDonald's products & McDonald's, which are released under the Creative Commons Attribution-ShareAlike 4.0 International License.