United Airlines Holdings
American transportation company
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| 2025 | United Airlines Holdings ranked No. 83 in the Fortune 500 list of the largest United States corporations by total revenue. |
| 2025 | United Airlines plans to complete retrofitting of existing mainline aircraft with its 'Signature Interior' concept, which includes seatback entertainment systems, Bluetooth connectivity, power outlets, and larger overhead bins. |
| 2025 | United Airlines plans to retire 20 Airbus A319-100 aircraft. |
| 2024 | United Airlines and United Express operated more than 4,900 daily flights to 362 destinations, carrying 162 million customers on 1.7 million flights during the year. |
| 2024 | Company projected to achieve $57.1 billion in revenue, transport 174 million passengers, with fleet growing to 994 aircraft. |
| 2023 | United Airlines reached $53.7 billion in revenue, carried 165 million passengers, and expanded fleet to 945 aircraft. |
| 2022 | Significant recovery continued with revenue jumping to $45 billion, passenger numbers reaching 144 million, and load factor improving to 83.4%. |
| 2021 | United Airlines began recovery, with revenue increasing to $24.6 billion and passenger numbers rising to 104 million. |
| 2021 | United Airlines secured options to purchase 100 eVTOL aircraft from Archer Aviation and 200 eVTOL aircraft from Eve Air Mobility, demonstrating commitment to electric aircraft technology. |
| 2021 | United Airlines committed to purchasing 15 Boom Overture supersonic aircraft, with options to purchase up to 35 more, signaling future investment in high-speed travel technology. |
| 2021 | United Airlines committed to purchasing 100 ES-30 electric turboprop regional aircraft from Heart Aerospace, with additional options for up to 50 more aircraft. |
| 2021 | United Airlines launched the 'United Next' strategy during the COVID-19 pandemic, focusing on fleet modernization and expansion. The airline placed orders for over 500 narrow-body and 150 wide-body Boeing 787 Dreamliners, while planning to retire older mainline aircraft and at least 200 single-class regional jets. |
| 2020 | COVID-19 pandemic dramatically impacted operations, with revenue plummeting to $15.4 billion, passenger numbers dropping to 57.7 million, and load factor falling to 60.2%. |
| 2019 | United Airlines increased revenue to $43.3 billion, grew passenger count to 162 million, and expanded fleet to 777 aircraft. |
| June 27 2019 | The parent company's name was changed from United Continental Holdings to United Airlines Holdings. |
| 2018 | United Airlines recorded $41.3 billion in revenue with 158 million passengers and 770 aircraft in their fleet. |
| 2012 | United reintroduced the classic slogan 'Fly the Friendly Skies' after using the interim marketing campaign. |
| November 30 2011 | The FAA approved the use of Continental's operating certificate and United's repair station certificate for the merged airline. |
| March 1 2011 | United unveiled an 'interim' marketing campaign, replacing the 'It's Time to Fly' campaign. The company removed its 38-year-old Saul Bass 'Tulip' logo from the website and advertisements, replacing it with the Continental globe logo. |
| 2010 | Re-painting and branding of the merged airlines began, with efforts accelerating by early-to-mid 2011. |
| October 1 2010 | United and Continental Airlines completed an $8.5 billion all-stock merger of equals, creating the world's largest airline by revenue passenger miles. Continental shareholders received 1.05 shares of UAL stock for each Continental share, with United shareholders owning 55% of the merged entity and Continental shareholders owning 45%. |
| August 2010 | United updated their branding, replacing 'United Airlines' with 'UNITED' and changing to a traditional upper-case sans-serif font designed with input from new CEO Jeff Smisek. |
| May 2010 | United Airlines and Continental Airlines announced their merger, introducing a new corporate branding featuring Continental's typeface and globe-like logo. |
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